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CHC required a new logo mark for their organization. They requested a symbol that represents the technology in hydrogen fuel cell vehicles. In this logo, we have 3 elements in a single graphic. The water droplet represents clean emissions, the white dashes are road lines where the vehicles drive, and they also make up the letter H inside the droplet for "Hydrogen". This mark is simple, scalable, memorable, and timeless which are all indicators of a successful logo.